Real Estate Brochure

I interviewed at a commercial real estate firm, and the position required proficiency in Adobe InDesign. The interviewer gave me one week to demonstrate how well I could use InDesign. I hadn't used it before, but I spent that week glued to my computer following along to tutorial after tutorial on Youtube, and came up …

Intel

In Marketing class, we needed to choose a company and analyze how they did marketing. I thought Intel would be a fascinating choice, as they're a B2B that markets as if they were a B2C. I knew Intel would be difficult. To understand their marketing, I needed to learn about the microprocessor industry, which I …

The Cola Wars

My team was assigned the first case study presentation in Strategic Management. We had two weeks to prepare a presentation on the Cola Wars. Two of my teammates were new to the MBA program, and I wanted to impress upon them the high quality of work I expected. So I Photoshopped together title pages and …

Project Loveday Contest

Last year Tesla announced their Project Loveday Contest for fan-made commercials. My MBA program had just started its Spring semester, and I thought this contest would be a good project for my Strategic Management class. I got the go-ahead from my professor, and then recruited classmates who were eager to do this as our group …

Awesome Shopped

Our Entrepreneurship professor asked everyone to propose a new business. He would pick the best proposals and form teams to work on them. I decided to do a business based on my hobby of Photoshopping my daughters into fun situations. The idea was to make photo magic accessible to everyone, without Photoshop's steep learning curve. …